Copywriter – Creative Marketing Campaigns

Job Overview

Location
Chennai, Tamil Nadu, India
Job Type
FULL_TIME

Additional Details

Job ID
19075
Job Views
114

Job Description

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Job Summary

HR Service Jobs is looking for a talented and imaginative Copywriter to craft engaging and persuasive content for our creative marketing campaigns. The ideal candidate will have a deep understanding of storytelling, brand voice, and consumer psychology, transforming ideas into impactful messages that connect with audiences across digital, print, and social media channels. This role is perfect for someone who thrives in a fast-paced, collaborative environment and has a passion for words that inspire action.

Key Responsibilities

  • Develop clear, compelling, and original copy for advertising campaigns, websites, social media, emails, and promotional materials.

  • Collaborate closely with marketing strategists, designers, and digital teams to conceptualize and execute integrated marketing campaigns.

  • Translate complex ideas into relatable and persuasive narratives aligned with brand tone and objectives.

  • Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.

  • Conduct market and audience research to craft content that resonates with target segments.

  • Write scripts for video and audio ads, and taglines that effectively communicate campaign messages.

  • Manage multiple projects and meet deadlines without compromising creativity or quality.

  • Stay updated on industry trends, competitor messaging, and innovative content approaches.

Required Skills and Qualifications

  • Bachelors degree in English, Journalism, Marketing, Communications, or a related field.

  • Exceptional writing, editing, and proofreading skills with a sharp eye for detail.

  • Strong understanding of digital marketing channels and campaign execution.

  • Proficiency in adapting tone and style for different audiences and platforms.

  • Creative mindset with the ability to generate fresh ideas under tight deadlines.

  • Excellent collaboration and communication skills.

  • Familiarity with SEO best practices and content performance analytics.

Experience

  • 2–4 years of experience as a copywriter in advertising, marketing, or creative agencies.

  • Proven portfolio showcasing successful marketing or branding campaigns.

  • Experience in digital copywriting (social media, email marketing, landing pages) preferred.

Working Hours

  • Full-time position with flexible remote working hours.

  • Availability during standard business hours for team collaboration and feedback sessions.

Knowledge, Skills, and Abilities

  • Deep knowledge of brand storytelling and audience engagement strategies.

  • Strong command of language, grammar, and persuasive communication techniques.

  • Ability to interpret creative briefs and deliver content that meets strategic goals.

  • Organized, self-driven, and comfortable handling multiple priorities.

Benefits

  • Competitive salary package with performance-based incentives.

  • Flexible work-from-home arrangements.

  • Opportunities for professional development and creative workshops.

  • Exposure to global marketing projects and creative brand campaigns.

  • Supportive and inspiring team culture that values innovation and collaboration.

Why Join HR Service Jobs

At HR Service Jobs, creativity is at the heart of everything we do. You will join a passionate team dedicated to developing innovative campaigns that drive real impact. We foster a collaborative environment where your voice is heard, your ideas are valued, and your growth is encouraged. If you love crafting words that move people and shape brands, this is the place for you.

How to Apply

Interested candidates are encouraged to apply by sending their updated resume, a cover letter, and a portfolio of their best writing samples to us with the subject line Application for Copywriter – Creative Marketing Campaigns.

Only shortlisted candidates will be contacted for further discussions.

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