Job Summary

Progressive Technology is seeking a talented and creative Copywriter specializing in writing persuasive and engaging copy for advertisements and landing pages. This remote role demands a strong understanding of digital marketing, conversion optimization, and the ability to craft compelling content that drives action. As a key member of our marketing team, you will create high-impact copy that supports campaign objectives, enhances brand messaging, and increases user engagement across various digital platforms.

Key Responsibilities

• Develop clear, concise, and persuasive copy for digital advertisements, landing pages, and other marketing collateral.

• Collaborate closely with marketing strategists, designers, and product teams to ensure alignment with brand voice and campaign goals.

• Conduct thorough research on target audiences, competitors, and industry trends to inform copywriting strategies.

• Optimize copy for SEO and conversion rates, using data-driven insights and A/B testing outcomes.

• Edit and proofread all content to ensure accuracy, clarity, and consistency.

• Maintain brand tone and style guidelines across all written materials.

• Stay up-to-date with digital marketing best practices and emerging trends to continually improve copy effectiveness.

Required Skills and Qualifications

• Proven experience as a copywriter, preferably in digital marketing or advertising.

• Exceptional writing, editing, and proofreading skills in Portuguese and/or English.

• Strong understanding of online marketing channels, including PPC, social media ads, and email marketing.

• Experience creating high-converting landing page copy.

• Familiarity with SEO principles and digital analytics tools (Google Analytics, SEMrush, etc.).

• Ability to write persuasive, concise, and engaging copy under tight deadlines.

• Excellent communication and collaboration skills in a remote work environment.

• Proficiency with content management systems and marketing automation platforms is a plus.

Experience

• Minimum 2-3 years of professional experience in copywriting for digital marketing campaigns.

• Experience working remotely or in a virtual team setting is preferred.

• Portfolio demonstrating successful copy for advertisements and landing pages is highly desirable.

Working Hours

• This is a full-time remote position.

• Flexible working hours with some overlap required during core business hours for team collaboration.

• Availability for occasional meetings across different time zones may be necessary.

Knowledge, Skills, and Abilities

• Excellent command of language and grammar.

• Strong creative thinking and storytelling abilities.

• Ability to analyze campaign performance and adapt copy strategies accordingly.

• Self-motivated with strong time management and organizational skills.

• Comfortable working independently and as part of a dynamic remote team.

Benefits

• Competitive salary with performance bonuses.

• Flexible remote work environment promoting work-life balance.

• Professional development opportunities, including training and workshops.

• Access to the latest digital marketing tools and resources.

• Supportive and inclusive company culture focused on innovation and growth.

Why Join Progressive Technology?

At Progressive Technology, you will be part of a forward-thinking company that values creativity, innovation, and personal growth. We offer a dynamic remote working environment where your contributions directly impact the success of our marketing initiatives. Join us to collaborate with a passionate team, expand your skill set, and help shape the future of digital marketing.

How to Apply

Interested candidates should submit their resume, a cover letter outlining their relevant experience, and a portfolio showcasing samples of digital ads and landing page copy to us with the subject line: Copywriter - Anúncios e Landing Pages Application.

Applications without a portfolio will not be considered.