Job Summary:

We are seeking a skilled and results-driven Email Marketing Specialist to join our remote team at The Elite Job. In this role, you will be responsible for developing, executing, and optimizing email marketing campaigns that engage customers, build relationships, and drive conversions. This is a remote, full-time position where you will have the opportunity to work from home while collaborating with a dynamic team to help enhance our email marketing efforts.

Key Responsibilities:

• Email Campaign Strategy: Plan, develop, and execute email marketing campaigns aimed at increasing engagement, lead generation, and conversions.
• Audience Segmentation: Utilize segmentation strategies to ensure targeted messaging for different customer segments.
• Campaign Optimization: Continuously monitor, test, and optimize email campaigns to improve open rates, click-through rates, and conversion rates.
• Content Creation: Work closely with the creative team to design visually appealing and persuasive email content, including subject lines, CTAs, and copy.
• Analytics & Reporting: Analyze email marketing performance metrics and generate reports to track the success of campaigns and make data-driven decisions.
• A/B Testing: Implement A/B tests for email campaigns to improve performance and engagement.
• Customer Engagement: Develop strategies to nurture customer relationships through regular communication, personalized offers, and promotions.
• Compliance & Best Practices: Ensure all email marketing activities comply with GDPR, CAN-SPAM, and other legal regulations.

Required Skills and Qualifications:

• Proven Experience: Minimum of 2 years of experience in email marketing, digital marketing, or a similar role.
• Email Marketing Tools: Proficiency in email marketing platforms (e.g., Mailchimp, HubSpot, ActiveCampaign, or similar).
• Analytical Skills: Strong ability to analyze email performance data, conduct A/B tests, and make adjustments to improve results.
• Creative Writing: Excellent written communication skills, with a strong attention to detail and the ability to write engaging copy.
• Marketing Automation: Experience with marketing automation tools and CRM platforms.
• HTML/CSS Knowledge: Basic understanding of HTML/CSS for email template customization.
• Problem-Solving Skills: Ability to quickly troubleshoot issues and find solutions in a fast-paced environment.
• Time Management: Ability to manage multiple projects and deadlines effectively.

Experience:

• Education: Bachelors degree in Marketing, Communications, Business, or a related field (or equivalent work experience).
• Experience: At least 2 years of hands-on experience managing and executing email marketing campaigns.
• Proven Track Record: Demonstrated success in improving key email marketing metrics such as open rates, click-through rates, and conversions.

Working Hours:

This is a full-time, remote position with flexible working hours. We value work-life balance and offer the flexibility to adjust working hours according to your preferences, as long as goals and deadlines are met.

Knowledge, Skills, and Abilities:

• Strong understanding of email marketing metrics, KPIs, and best practices.
• Experience with segmentation strategies and personalizing email content.
• High level of creativity and ability to produce engaging content.
• Ability to work collaboratively with teams across departments, including marketing, design, and sales.
• Knowledge of email regulations (e.g., CAN-SPAM, GDPR) and best practices in email marketing compliance.
• Proficiency with Microsoft Office Suite and Google Workspace tools.

Benefits:

• Competitive Salary: Attractive salary package based on experience and skills.
• Work-Life Balance: Flexible working hours with the option to work from home.
• Health Benefits: Comprehensive health, dental, and vision insurance plans.
• Paid Time Off: Generous vacation, holiday, and sick leave policies.
• Professional Development: Access to online courses, webinars, and conferences to enhance your career growth.
• Collaborative Environment: Work in a dynamic and supportive team that values your input and creativity.

Why Join The Elite Job?

• Impactful Work: At The Elite Job, you will be part of a fast-growing company where your work will directly impact our success and growth.
• Growth Opportunities: We believe in nurturing talent and providing opportunities for advancement within the company.
• Inclusive Culture: We foster an inclusive work environment where every voice is heard, and innovation is encouraged.
• Remote Flexibility: Enjoy the freedom to work from anywhere while still being part of a motivated and professional team.

How to Apply:

Interested candidates are invited to submit their resume, portfolio (if applicable), and a cover letter outlining their relevant experience and why they are a good fit for this role. Please send your application to us with the subject line Email Marketing Specialist Application.