Job Summary:

We are seeking a highly skilled and motivated Remote Marketing Automation Specialist to join our dynamic team at Progressive Technology. This remote position is ideal for individuals passionate about leveraging automation tools to streamline and enhance marketing campaigns. As a Marketing Automation Specialist, you will be responsible for implementing and optimizing automation strategies, managing marketing platforms, and driving results that contribute to the companys growth and success. The ideal candidate should have a deep understanding of marketing automation tools, excellent communication skills, and the ability to work collaboratively with cross-functional teams to deliver effective marketing solutions.

Key Responsibilities:

• Design, implement, and manage automated marketing campaigns using industry-leading marketing automation platforms (e.g., HubSpot, Marketo, Salesforce Marketing Cloud).
• Collaborate with the marketing team to develop targeted, personalized messaging for email campaigns, social media, and other digital marketing channels.
• Monitor and analyze campaign performance, providing actionable insights to optimize future campaigns and improve ROI.
• Work closely with the sales and analytics teams to align marketing efforts with business objectives and sales goals.
• Create and maintain lead nurturing workflows and segmentation strategies to ensure high-quality leads are passed to sales.
• Continuously test, optimize, and troubleshoot automation processes for efficiency and effectiveness.
• Ensure the proper integration of marketing automation tools with CRM and other business systems.
• Stay up-to-date with marketing automation trends and best practices to recommend innovative solutions and strategies.

Required Skills and Qualifications:

• Proven experience as a Marketing Automation Specialist or similar role with hands-on experience in marketing automation tools (e.g., HubSpot, Marketo, Pardot, etc.).
• Strong knowledge of digital marketing techniques, including email marketing, lead nurturing, and social media automation.
• Proficient in data analysis, campaign tracking, and reporting tools (e.g., Google Analytics, Excel, etc.).
• Solid understanding of CRM software (Salesforce, HubSpot CRM) and its integration with marketing automation tools.
• Ability to work independently and collaboratively in a remote work environment.
• Strong communication and interpersonal skills, with the ability to interact with cross-functional teams.
• Excellent organizational skills and attention to detail, with the ability to manage multiple projects simultaneously.
• A proactive attitude and problem-solving skills, with a focus on achieving results.
• Bachelors degree in Marketing, Business, or a related field (preferred).

Experience:

• A minimum of 2-3 years of experience in a marketing automation role, with proven success in implementing and optimizing automation workflows.
• Experience working remotely and managing tasks independently.
• Familiarity with email marketing best practices, A/B testing, and performance analysis.
• Experience in managing marketing campaigns across multiple digital channels (email, social media, etc.).

Working Hours:

• Full-time position with flexible working hours.
• This is a remote position, and you will have the opportunity to work from anywhere, as long as you are available during core business hours (9 AM � 5 PM EST).

Knowledge, Skills, and Abilities:

• In-depth understanding of marketing automation platforms and CRM tools.
• Strong analytical skills to interpret campaign data and performance metrics.
• Ability to craft and manage workflows for lead nurturing, segmentation, and personalized messaging.
• Knowledge of SEO and content marketing best practices to support automation efforts.
• Ability to adapt to new technologies and systems quickly.
• Ability to work independently and take ownership of projects while collaborating with teams across departments.

Benefits:

• Competitive salary and performance-based bonuses.
• Flexible work environment with the ability to work from home.
• Comprehensive health benefits, including medical, dental, and vision coverage.
• Paid time off (PTO), including vacation, sick days, and holidays.
• Professional development opportunities, including certifications and training.
• Collaborative, supportive, and innovative work culture.
• Opportunities for career growth and advancement within the company.

Why Join Progressive Technology?

At Progressive Technology, we are committed to pushing the boundaries of innovation, and we are looking for driven individuals to join our team. As a Remote Marketing Automation Specialist, you will play an integral role in shaping the future of marketing automation at our company. You will have the opportunity to work with cutting-edge tools and collaborate with talented professionals in a fast-paced, supportive environment. If you are passionate about marketing automation and want to make a real impact, we invite you to apply and grow with us!

How to Apply:

Interested candidates should submit their resume along with a cover letter outlining their experience and qualifications for the role. Please include any relevant portfolio samples or case studies demonstrating your marketing automation skills. Applications can be submitted via our website or by email to us.