Job Description
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Job Summary:
Progressive Technology is seeking an experienced and results-driven Email Marketing Manager to join our growing team remotely. In this pivotal role, you will be responsible for designing, implementing, and optimizing email marketing campaigns to engage, nurture, and convert leads for top companies across various industries. The ideal candidate will have a strong understanding of email marketing strategies, campaign management, and performance analysis, and will be able to work autonomously in a remote work environment.
Key Responsibilities:
- Develop and execute comprehensive email marketing strategies to meet the goals of top companies in diverse sectors.
- Create engaging email content, ensuring it aligns with the overall marketing strategy and brand guidelines.
- Manage email campaign workflows from concept to execution, including segmentation, A/B testing, and optimization.
- Analyze and report on campaign performance, using data to drive improvements and increase ROI.
- Work closely with the sales, content, and design teams to align email campaigns with overall marketing objectives.
- Manage email lists, ensuring they are segmented effectively for targeted campaigns.
- Monitor email deliverability and troubleshoot issues related to email campaigns.
- Stay updated with industry trends, best practices, and emerging technologies in email marketing.
Required Skills and Qualifications:
- Proven experience as an Email Marketing Manager or in a similar digital marketing role.
- Expertise in email marketing platforms such as Mailchimp, HubSpot, Marketo, or similar tools.
- Strong proficiency in HTML/CSS for email templates, with experience in email design and layout.
- Experience with segmentation, A/B testing, and email analytics tools.
- Exceptional written and verbal communication skills.
- Strong attention to detail and ability to manage multiple projects simultaneously.
- Ability to work independently and as part of a team in a fast-paced, remote work environment.
Experience:
- A minimum of 3 years of experience in email marketing, digital marketing, or a related field.
- Experience managing end-to-end email campaigns for both B2B and B2C businesses is preferred.
- Familiarity with CRM tools and integrating email marketing with CRM platforms.
- Previous experience working remotely or in a distributed team environment is a plus.
Working Hours:
- This is a full-time, remote position with flexible working hours.
- Collaboration with international teams may require occasional meetings outside standard office hours.
Knowledge, Skills, and Abilities:
- Strong analytical and problem-solving abilities.
- Deep understanding of email marketing best practices and industry standards.
- Expertise in creating engaging, high-converting email campaigns.
- Ability to quickly adapt to changing tools, technologies, and marketing trends.
- Knowledge of data privacy regulations and email compliance (e.g., GDPR, CAN-SPAM Act).
- Comfortable working with data and generating actionable insights from campaign metrics.
Benefits:
- Competitive salary and performance-based incentives.
- Flexible remote working environment.
- Health, dental, and vision insurance.
- Paid time off (PTO) and holiday pay.
- Professional development and training opportunities.
- Work-life balance with the flexibility to manage your own schedule.
- Collaborative and supportive team environment.
- Opportunity to work with top-tier companies across different industries.
Why Join:
At Progressive Technology, we are committed to creating an inclusive and supportive work environment where you can grow professionally and personally. By joining our team, you will have the opportunity to work with leading companies and innovative technologies, while making a meaningful impact on their marketing efforts. We value creativity, autonomy, and collaboration, offering you the flexibility to thrive in a remote setting.
How to Apply:
If you are passionate about email marketing and looking for an exciting remote opportunity with a dynamic company, we want to hear from you! Please submit your resume, a cover letter detailing your experience, and examples of successful email campaigns you have managed. Apply via our website or email your application directly to us.