Job Description
Aetna Insurance is seeking a dedicated and dynamic Remote Marketing Coordinator to join our innovative team. The ideal candidate will play a pivotal role in supporting marketing initiatives that enhance brand visibility and drive customer engagement. This position requires a proactive individual with excellent communication skills and a keen understanding of digital marketing strategies. The Remote Marketing Coordinator will collaborate with cross-functional teams to develop marketing campaigns, create engaging content, and analyze market trends. You will be responsible for coordinating marketing efforts across various channels, including social media, email, and website management. This role offers the flexibility of remote work while contributing to meaningful projects that support our mission of improving health care for our members. A successful candidate will demonstrate creativity, organizational skills, and the ability to work independently while managing multiple projects simultaneously.
Key Responsibilities:
- Develop and execute marketing campaigns across various digital platforms.
- Collaborate with the content team to create compelling and informative materials for target audiences.
- Monitor and analyze marketing performance metrics to optimize campaign effectiveness.
- Assist in managing social media accounts, ensuring brand consistency and audience engagement.
- Coordinate email marketing efforts, including design, content, and distribution.
- Conduct market research to identify trends and customer preferences.
- Maintain project timelines and budgets to ensure on-time delivery of marketing initiatives.
- Support the marketing team in organizing events and promotional activities.
Required Skills and Qualifications:
- Bachelor degree in Marketing, Communications, or a related field.
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO, social media advertising).
- Strong written and verbal communication skills.
- Excellent organizational and multitasking abilities.
- Creative mindset with a passion for marketing and brand development.
- Proficiency in Microsoft Office Suite and marketing software.
Experience:
- Minimum of 2 years of experience in a marketing role, preferably in the insurance or healthcare sector.
- Proven track record of managing successful marketing campaigns.
- Experience with content creation and digital marketing strategies.
Working Hours:
- Full-time position with flexible working hours.
- The role requires occasional evening or weekend availability for special projects or events.
Knowledge, Skills, and Abilities:
- Strong analytical skills and attention to detail.
- Ability to work independently and collaboratively in a remote environment.
- Knowledge of current marketing trends and best practices.
- Ability to adapt to changing priorities and meet tight deadlines.
- Strong interpersonal skills to build effective relationships with team members and stakeholders.
Benefits:
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Retirement savings plan with company matching.
- Generous paid time off (PTO) and paid holidays.
- Professional development opportunities and continuous training.
- Flexible remote work environment.
Why Join Aetna:At Aetna, we are committed to improving the health and well-being of our members. As a Remote Marketing Coordinator, you will have the opportunity to contribute to meaningful projects that make a difference in people lives. We foster an inclusive and collaborative culture, where your ideas are valued and your professional growth is supported. Join us in our mission to transform health care and be part of a company that truly cares.
How to Apply:Interested candidates should submit their resume and a cover letter outlining their qualifications and relevant experience to us. Applications will be accepted until the position is filled. Aetna is an equal-opportunity employer and encourages applications from diverse candidates.