We are looking for a motivated and enthusiastic Digital Marketing Specialist (Fresher) to join our dynamic team at HR Service Jobs. This entry-level role is perfect for someone with a passion for digital marketing and a desire to learn and grow within the industry. As a Digital Marketing Specialist, you will assist in creating and implementing digital marketing strategies that drive online traffic, enhance brand visibility, and generate leads. You will work closely with our marketing team to execute campaigns across various digital platforms, analyze performance data, and contribute to the continuous improvement of our online presence.

Key Responsibilities

• Assist in the development and execution of digital marketing campaigns across multiple channels, including social media, email marketing, SEO, and PPC.
• Monitor and report on the performance of digital marketing campaigns, providing insights and recommendations for optimization.
• Create engaging content for social media platforms, blog posts, and email newsletters.
• Collaborate with the design team to produce creative assets for marketing campaigns.
• Conduct market research to identify trends, target audiences, and competitor activities.
• Support the management of the company social media profiles and presence.
• Assist in the creation of SEO-friendly content and optimizing existing web pages to improve search engine rankings.
• Help manage and grow email marketing lists, ensuring compliance with industry regulations.
• Participate in brainstorming sessions to develop innovative marketing ideas and strategies.
• Stay up-to-date with the latest digital marketing trends, tools, and technologies.

Required Skills and Qualifications

• Bachelor degree in Marketing, Business Administration, Communications, or a related field.
• Strong understanding of digital marketing concepts and best practices.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Familiarity with social media platforms (Facebook, Instagram, LinkedIn, Twitter) and their respective advertising features.
• Basic knowledge of SEO, Google Analytics, and email marketing platforms.
• Creative thinking and problem-solving abilities.
• Ability to work independently and as part of a team.
• Strong organizational skills and attention to detail.
• Willingness to learn and adapt in a fast-paced environment.

Experience

• No prior work experience is required, but internships or coursework in digital marketing are highly desirable.
• Experience with content creation, social media management, or SEO is a plus.

Working Hours

• Full-time position with standard working hours of 9:00 AM to 5:00 PM, Monday to Friday.
• Flexibility to work occasional evenings or weekends based on campaign needs.

Knowledge, Skills, and Abilities

• Knowledge of digital marketing tools and platforms, including Google Ads, Facebook Ads, and email marketing software.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent time management and organizational skills.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Strong interpersonal skills and the ability to collaborate effectively with team members.
• A proactive attitude with a desire to take initiative and drive results.

Benefits

• Competitive salary and opportunities for performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• Opportunities for professional development and career growth.
• Paid time off, including vacation days and public holidays.
• Access to industry-leading digital marketing tools and resources.
• Friendly and supportive work environment.

Why Join

At HR Service Jobs, we believe in nurturing talent and providing our employees with the resources they need to succeed. As a Digital Marketing Specialist, you will have the opportunity to work with a passionate and experienced team that values creativity, innovation, and continuous learning. Whether your ae looking to kick-start your career in digital marketing or expand your skill set, this role offers a unique opportunity to grow and make a real impact.

How to Apply

Interested candidates are invited to submit their resume and a cover letter outlining their qualifications and interest in the role. Please send your application to us with the subject line Digital Marketing Specialist Application. Applications will be reviewed on a rolling basis, and only shortlisted candidates will be contacted for an interview.